Creating relevancy comes from understanding your target consumer on an emotional level to incite a desired reaction. By connecting with the consumer and demonstrating why, and how, you can help satisfy their emotional need, you become relevant.
Month: June 2020
“Essential” Convenience Stores Experience Normalizing Sales
While initial in-store sales dipped 15-20% in many locations, retailers are now sharing that sales are normalizing to 2019 levels and some are even reporting modest increases.
Accounting Software: It’s More Than Debits And Credits
In addition to debits, credits, and other accounting functions, software providers should focus on what type of tools, or ‘actionable data,’ they can provide to non-accounting users. This article will explore key considerations the potential customer will evaluate before adopting new accounting software.